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DOTF is a full-service content agency specialising in strategy & creative solutions with a focus on video production that connects and engages Australia's leading brands with their desired audience.

We approach campaigns using a foresight mindset to challenge the norm, disrupt and innovate.

We create powerful content for effective outcomes.

As a content agency, we collaborate with our clients to bring their brand, service or project to life authentically through digital, print and real-world experiences.


STRATEGY


We have developed a strategic content planning platform called GENOME Mapping - a scientific-based process that challenges the traditional approach to marketing & content creation.

Creating meaningful content that is tailor-made for specific audiences delivers powerful outcomes. Our authentic approach means our content is future-proof.

  • R&D
  • Content auditing
  • Content planning
  • Audience profiling
  • CREATIVE


    We are experts at communicating with different audiences based on great ideas. Our creative is always based on the brand's key objectives with an integrated approach to ensure it can be leveraged online, in-store or in people's lives.

  • Campaign ideation
  • Concept development
  • Storyboarding
  • VIDEO PRODUCTION


    DOTF was built on a foundation as a production house. With over 10 years experience and knowledge creating video content for commercial brands, education entities, entertainment and government bodies, we are experts in producing unique content to enthral, excite, inform and build strong and lasting relationships between brand and cohort.

  • Authentic content execution
  • Animation development
  • Motion graphics
  • Documentaries: 3mins to full length broadcast
  • Web series: 8-12 part series of storytelling
  • Short-form content: 6secs to 2 min videos
  • TVC: 15-30sec brand story for digital or broadcast
  • ACTIVATION & EVENTS


    Based on a brand's key objectives, we collaborate with our client to come up with ideas to bring their brand to life and directly into the lives of their audience through creating wow moments. From street parties to national tours, we integrate brands in an authentic way to ensure a lasting impression & an unforgettable experience.

  • Festivals
  • Testing/Sampling
  • Launch events
  • Sponsorship events
  • Community influence
  • Brand stunts
  • DESIGN


    Great design helps attract the right audience and enhances the key messages important to a brand. We understand brand identity and how content works from the colour, the look and the feel. Stand out from the crowd & let us help drive conversions.

  • Logo design
  • Campaign branding
  • Merchandise
  • Websites
  • Digital ads
  • Print ads
  • COMMS & PR


    We have experts in the field to strategise and execute a comms & PR plan for your campaign as required. With our collective experience, we know exactly how to communicate & influence your audience whether it be through media, industry spokespersons, investors, tastemakers, industry analysts, customers and government bodies.

  • Live/Launch Strategy
  • Press release & other online assets
  • Influencer program
  • Media channel mix recommendations
  • Media partnerships
  • All
    Deakin University
    Deakin University
    International Study Program
    http://www.dotf.com.au/portfolio/international-study-program/
    Deakin University
    International Study Program
    Nandos
    Nandos
    Fringe Festival Leveraging Campaign
    Scooti Launch
    Scooti Launch
    Through-the-line campaign with PR, outdoor, digital & video
    HTC
    HTC
    Launch Campaign
    Big Bash League
    Big Bash League
    Cricket Australia
    http://www.dotf.com.au/portfolio/big-bash-league/
    Big Bash League
    2016 Campaign
    Study Melbourne
    Study Melbourne
    Why Study in Melbourne?
    http://www.dotf.com.au/portfolio/why-study-in-melbourne/
    Study Melbourne
    Why Study in Melbourne?
    Laminex
    Laminex
    "Inspired By" Series
    RMIT NAS Project
    RMIT NAS Project
    Student Portal Launch Trailer
    All
    Stonnington Jazz Festival
    Stonnington Jazz Festival
    City of Stonnington
    MasterCard Priceless
    MasterCard Priceless
    A global initiative and strategy for best practice.
    MasterCard
    1/1/2015
    http://www.dotf.com.au/portfolio/priceless-global-activation-status/
    MasterCard Priceless
    Global Activation Strategy
    Peter Rowland
    Peter Rowland
    The Dinner
    Step Into the Light
    Step Into the Light
    Melbourne Fringe
    Creative Victoria
    Creative Victoria
    Music Lives Here
    Flesh & Wood Highlights
    Flesh & Wood Highlights
    Federation Training
    http://www.dotf.com.au/portfolio/jimmy-barnes-flesh-wood/
    Flesh & Wood Highlights
    Jimmy Barnes
    Melbourne Fringe Festival
    Melbourne Fringe Festival
    Fringe Festival
    http://www.dotf.com.au/portfolio/skylight-by-robin-fox/
    Melbourne Fringe Festival
    Skylight by Robin Fox
    Monash University
    Monash University
    Winterfest 2016
    http://www.dotf.com.au/portfolio/winterfest/
    Monash University
    Winterfest 2016
    All
    The Age Music Victoria Awards Nominees 2016
    The Age Music Victoria Awards Nominees 2016
    Music Victoria
    Ivanhoe Grammar School
    Ivanhoe Grammar School
    Centenary Celebrations
    http://www.dotf.com.au/portfolio/centenary-celebrations/
    Ivanhoe Grammar School
    Centenary Celebrations
    Federation Training
    Federation Training
    Federation Training
    http://www.dotf.com.au/portfolio/federation-training/
    Federation Training
    2015 Brand Campaign
    Suzanne Harward
    Suzanne Harward
    Launching brand new collection
    February 2018
    http://www.dotf.com.au/portfolio/suzanne-harward/
    Suzanne Harward
    2018 Look Book
    RMIT University
    RMIT University
    Myths Beneath the Carlton
    http://www.dotf.com.au/portfolio/myths-beneath-the-carlton/
    RMIT University
    Myths Beneath the Carlton
    La Trobe University
    La Trobe University
    Federation Training
    http://www.dotf.com.au/portfolio/pre-orientation-trip-2016/
    La Trobe University
    Pre-Orientation Trip 2016
    NIDA
    NIDA
    Melbourne Campus
    Bunjil Place - The Mother of all Entertainment
    Bunjil Place - The Mother of all Entertainment
    http://www.dotf.com.au/portfolio/city-of-casey/
    Bunjil Place - The Mother of all Entertainment
    City of Casey

    Want to create engaging content but don't know where to start?

    TESTIMONIALS

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    Operations Administrator, Music Victoria – Music Victoria Membership Drive 2016
    Department of the Future worked with Music Victoria for the 2016 membership drive. The professionalism of their team, turn around times and concept development were all excellent. We highly recommend DOTF for your future film projects.
    Operations Administrator, Music Victoria – Music Victoria Membership Drive 2016
    Chloe Turner
    Chloe Turner
    Operations Administrator, Music Victoria – Music Victoria Membership Drive 2016
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    Co-ordinator – Advertising & Publications - Deakin University, Faculty of Business & Law
    I think this is the best ROI that we've ever had! So professional. We couldn't have asked for more.
    Co-ordinator – Advertising & Publications - Deakin University, Faculty of Business & Law
    Megan Smith
    http://www.dotf.com.au/portfolio/international-study-program/
    Megan Smith
    Co-ordinator – Advertising & Publications - Deakin University, Faculty of Business & Law
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    Marketing Communications Officer, Economic and Cultural Development, GLOW Festival 2016
    DOTF has an incredible team of talented professionals that are not only fun to work with, but also produce a great end result! The videos were both excellent, well produced, captured the essence of the event and were a hit with everyone!
    Marketing Communications Officer, Economic and Cultural Development, GLOW Festival 2016
    Jill Clarke
    Jill Clarke
    Marketing Communications Officer, Economic and Cultural Development, GLOW Festival 2016
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