CLIENT: Monash University Central Marketing
PRODUCT: Monash Winterfest 2016
WHAT WE DID: Monash University’s marketing department was experimenting with a new aesthetic when they commissioned this video. We anticipated their new direction and created this video with a current style, featuring animation inspired by their assets, helping to create a cohesive aesthetic and brand for Winterfest and other Monash branding moving forward.
As a result of this initiative, DOTF was brought on as a media partner, developing bespoke content and content stories delivered across our youth platform, Speaker TV. We created an intern program for journalism students, offering the opportunity to write content for an established media platform.